Nicole has in her capacity as marketing executive for Kinetic Partners been working long and hard on arranging the company's presence at the Hedgestock event at Knebworth 7-8th June 2006.
5% good weather and 95% hard work made Kinetic Partners presence such a success that they were even featured on CNN! (click the link to see the video clip).
Also the BBC and New York Times covered the event.
With the World Cup also launching that week, Nicole decided their theme should evolve around the footie and thus she hired a fake grass carpet and two football tables. With the main price being 2 tickets for the WC semi final, there was plenty of interest in taking part.
Knebworth is well known for hosting massive rock concerts, Robin Williams played there around 2 years ago, which basically resulted in the collapse of the public transport in the area by the sheer number of spectators travelling at the same time.
This time it was the Who's turn to play and they performed their first live concert in 2 years for the people in the hedge fund industry, who all paid GBP 500.00 in entrance fee for the exhibition. The proceeds went as a charity donation to the Teenage Cancer Trust. (which is tax deductible in the UK for the contributing company - nice one).
World clock
12 June 2006
Nicole, rocking at Knebworth
Posted by Michael Marcussen on Monday, June 12, 2006